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The AI, automation, marketing, and accounting terms that come up when a small business starts putting AI to work — defined in plain language.
The AI, automation, marketing, and accounting terms that come up when a small business starts putting AI to work — defined in plain language.
25 terms
A method of comparing two versions of a webpage, email, or other digital content to determine which performs better. A statistical technique that splits traffic between…
Read the definitionAccounting
The accounting function responsible for receiving vendor invoices, verifying charges against purchase orders, obtaining approvals, and scheduling payments on time.
Read the definitionThe user-facing interface through which users interact with AI agents, including chat windows, voice inputs, or integrated messaging platforms. A well-designed agent…
Read the definitionAI systems designed to autonomously perform tasks and make decisions with minimal human intervention. Agentic AI can plan, execute, and adapt its behavior based on…
Read the definitionTechnology
Artificial intelligence — software that learns patterns from data to automate tasks, generate insights, and make predictions without being explicitly programmed for…
Read the definitionAn intelligent software entity that perceives its environment, makes decisions, and takes actions to achieve specific goals. AI agents are used in customer service…
Read the definitionConversational AI systems powered by machine learning and natural language processing that simulate human-like interactions. AI chatbots provide instant customer…
Read the definitionA visual tool that allows users to design and automate complex AI workflows and decision trees without coding. Flow builders enable businesses to create intelligent…
Read the definitionThe application of artificial intelligence technologies to improve customer support and service delivery. AI in customer service includes chatbots, voice agents, ticket…
Read the definitionSystems that organize, store, and retrieve business information to help AI agents provide accurate and relevant answers. Knowledge management ensures AI systems have…
Read the definitionAn AI system that conducts conversations using natural language processing and speech recognition to handle calls and inquiries. Voice agents can schedule appointments…
Read the definitionArtificial Intelligence as a Service - cloud-based AI platforms and tools offered by vendors to businesses. AIaaS allows companies to access AI capabilities without…
Read the definitionArtificial Intelligence Markup Language - an XML-based language used to create chatbot responses and conversation patterns. AIML enables developers to define how…
Read the definitionAnalytics
The practice of collecting, measuring, and interpreting data from marketing channels, websites, and operations to understand what is working and what to change next.
Read the definitionApplication Programming Interface - a set of protocols, tools, and definitions for building software applications. A specification that enables different software…
Read the definitionTechnology
The process of linking two or more business applications through their APIs so data flows between them without manual copying. Integrations keep CRM, marketing, and…
Read the definitionUnique security tokens used to authenticate and authorize API requests from applications or services. API keys verify that a request is legitimate and track which…
Read the definitionA system that automates the scheduling of appointments and meetings between customers and service providers. Appointment booking systems reduce no-shows, optimize staff…
Read the definitionA communication method where messages are sent and received at different times rather than in real-time. Asynchronous messaging allows users to respond when convenient…
Read the definitionData properties or characteristics that describe a customer, product, or entity in a system. Attributes are used for segmentation, personalization, and targeting in…
Read the definitionAn AI chatbot specialized for the automotive industry to handle inquiries about vehicles, service appointments, financing, and inventory. Automobile chatbots improve the…
Read the definitionAn automated system that sends pre-written messages in response to customer inquiries or actions. Autoresponders provide immediate acknowledgment, set expectations, and…
Read the definitionA metric measuring the average time spent by an agent handling a customer interaction including talk time and after-call work. Reducing average handling time improves…
Read the definitionA business metric calculated by dividing total revenue by the number of orders to determine the average transaction value. Increasing average order value is a key…
Read the definitionA metric measuring how quickly a customer service team responds to inquiries across all channels. Lower average response times improve customer satisfaction and reduce…
Read the definitionSouth Florida technology consultancy serving small businesses in Broward and Palm Beach.